Commercial Plumber Expands to 3 New Markets
A commercial plumbing company used a full digital strategy to successfully expand into three new metropolitan markets.
Diamond Plumbing Co.
Commercial Plumbing
3 New Markets
Markets Served
4
Total Monthly Leads
165/mo
Annual Revenue
$4.2M
Step 1
The Challenge
Diamond Plumbing dominated their home market but every expansion attempt failed. They'd open a new office, run some ads, and close it within a year.
They had no strategy for building presence in a new market from zero.
Step 2
Our Solution
We created a market expansion playbook — for each new city, we built location-specific landing pages, launched targeted Google Ads, built local citations, generated reviews from first customers, and deployed AI answering with local numbers.
What We Delivered
Performance Data
By the Numbers
Real metrics from this engagement showing measurable business impact
Markets Served
+300%Before
1
After
4
Annual Revenue
+133%Before
$1.8M
After
$4.2M
Time to Profitability
SolvedBefore
Never
After
4 months
Total Monthly Leads
+267%Before
45/mo
After
165/mo
4 key metrics tracked and improved across this engagement
Step 3
The Results
Diamond successfully expanded into three new metropolitan areas.
Each new market reached profitability within 4 months.
Combined revenue across all locations grew from $1.8M to $4.2M annually.
Client Testimonial
“We failed at expansion three times before LexumSoft. Their market entry playbook cracked the code. All three new markets are profitable and growing.”
Rick Diamond
CEO, Diamond Plumbing Co.
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